SAP announces its leadership in Forrester Wave ™: Digital Experience Platforms, Q3 2019. Here are the details; The report, which assessed and evaluated the top vendors in the market, specifically
It’s been a year of bold moves for SAP. The Open Data Initiative, just announced by SAP, Microsoft, and Adobe, is another bold move as SAP revamps the CRM market. The
SAP has formalized its approach to Customer Relationship Management (CRM) by consolidating upon recent acquisitions and integrating these functions into its existing stack of database and data analytics technologies. In
Bill McDermott, CEO of SAP SE, had three main messages for the capacity crowd at the company’s biggest customer event this year: Intelligence is only valuable to the business when
SAP is planning to take on Salesforce on multiple fronts as it aims to tie its back-end financial software to front-office and redefine customer relationship management. SAP has assembled the