The strategic investment strengthens Appficiency's Salesforce capabilities alongside its Oracle NetSuite practice, targeting the integration challenges facing construction, manufacturing and other asset-intensive industries.
CRM integration
CRM (Customer Relationship Management) and ERP (Enterprise Resource Planning) software are powerful tools for a business or enterprise to use. CRM handles the sales, marketing, and customer service information. It handles activities such
In 2017, CIO magazine reported that around one-third of all CRM projects fail. That was actually an average of a dozen analyst reports. The numbers ranged from 18% to 69%. Those failures



